How Can illow Help Companies Ensure Privacy and Data Protection?

Rodrigo Irarrazaval
Income meaning I love it means I allow this is the code that you have to copy and to put in your in your website.

Mikael Hugg
Careful about our data and we don't want to give it to anyone.

Rodrigo Irarrazaval
Something called the right to be forgotten.

Artem Daniliants
You said integration with one line of code. And right away I'm like, how is that possible?

Rodrigo Irarrazaval
Hey, if you want to be like full privacy, turn off your phone or your devices, go to an island and stay there forever.

Mikael Hugg
Here we go again. So this time we are going to go through a well, I don't know, instead, a new service per se. I think the industry has been there quite for a while, but we're talking about the brand called ILO or illow. How do you pronounce it? And it's the way I say it, it seems, is like a pretty smart GDPR batter. And and basically you can just take care of all the different kind of law requirements in wherever in the world you are. And that battery just modifies it based on the user's experience. That's what I see. But we have Rodrigo here. You're the founder of the company, so I'm super glad to have you here. So welcome. Welcome.

Rodrigo Irarrazaval
Thank you. Thank you very much for the invitation.

Artem Daniliants
So can you tell us a little bit about your company and yourself? Where are you based? How did you come up with the idea? Just give us, you know, the information about how you got started and a little bit about yourself and company,

Rodrigo Irarrazaval
Of course. So ILO were a lot of people were not in the illow because it makes more sense when you read ILO but it's it's mostly and also zero.

Mikael Hugg
Yeah. Yeah that's correct.

Rodrigo Irarrazaval
And but in some meaning illow it means I allow and we took out the A in the middle because it was more difficult to translate.

Artem Daniliants
Right.

Rodrigo Irarrazaval
So it means like I allow, I give my consent, I permit to use my data. So that's like the vision that we have with the company that users should be able to give their consent to their companies. And we are based in Miami there we have our quarters there. I think we have offices in Spain and Brazil and we did not started with this company in the beginning. Uh, this is the third pivot that we have and but it's the one that we, uh, where we have got a lot of traction. So we started a couple of years ago. We started work in a project that was decentralized data marketplace. It was a we were creating a network where we allow people to give their data in a privacy and and secure way to companies and get a reward and after. Two years ago discovers that it was impossible to get a reward of something that you don't own because the regulation said that you were the owner of your data. So you were able to do whatever you want with your data. The problem is that if you say, Hey, Michael here, then where is your data? Which company has your data? You will say, Well, yes, maybe Amazon and Google, but you really don't have the the data. You don't have that ownership.

Mikael Hugg
Uh, yeah. So you don't have like a box with, oh, excuse my data.

Rodrigo Irarrazaval
Like I will give it to you. And so one of the things that we saw in the market is that there's no transparency for the people. So we started the company at the beginning as. Privacy Antivirus app. So it was an app that allows you to discover for the users the people which companies have their data. And so we give the transparency to the people. And once the people could discover which companies hold our data, we allow them to control take control of that data, how they could take control, for example, they could, with one click request these companies to stop spamming them or even more, they could ask to these companies to delete their data. So with this new there's a new data, right, with this regulations where you can ask the companies, hey, delete all my data is something called the right to be forgotten. But what we discover is that when the people request this, the companies were not answering it even more. In the case of the in Europe, 79% of the companies answered, but only 12% of these companies finished deleting the data of the users. In LatAm, where I'm originally from, it was even worse. Like 37% of the people asked a company's answer and less than 5% were deleting the data. So we saw that if we want to create this more like transparency ecosystem or more balanced ecosystem between companies and users, we should transform the way in which companies work with with a user's data. And so we pivot to be to be solution. At the beginning, we wanted to build a compliant platform similar to one trust, but for Latin, for LatAm, because we have all the knowledge of Europe and those of us. And we said, okay, let's bring this to LatAm, but then what we discover, or after one year we started growing a lot in Brazil. Is that. First. We are not lawyers. We have of course, experience came from legal. But I'm an engineer. My co-founder, Danny, is also engineer. And we said, okay, we believe in privacy, but we don't believe in generating more terms of use, more tax, we believe more in infrastructure. Like what we want to do is that what we are building helps the company to do what they say that they are doing, because if not, like you can say whatever you want and and sometimes for the for those things you have the lawyers, but then you want technology to do what you really are saying that you are doing. If you are saying that you will respect users privacy, you need the technology to respect these rights. And that's how we think about what is more and we pass from being a compliance platform to build privacy infrastructure. And that's what a illow is today. And how we do it with one line of code in the company's website. So it's easy.

Mikael Hugg
This sounds like that you have some sort of personal problems with with all this tracking stuff just because you know that you told that you first you had this wire stuff, you know, the software in that sense and so on. So tell me about that. There must be a trauma in it.

Rodrigo Irarrazaval
So, yes, I think that I always what I thought is that it should be more balance, like ecosystem. Like previously I was working also with telcos amongst and helping them to monetize data like exploiting more data and assaulting them. I said, okay, this is this is not correct. Like it should be more, more balanced. Uh, in my case, to be really honest, we are of course we are privacy company, but we don't believe in the state. Zero. Like, I'm really realistic. Like, hey, if you want to be like, full privacy, turn off your phone or your devices, go to an island and stay there forever.

Mikael Hugg
Yeah, Yeah. So how and even that would work probably.

Rodrigo Irarrazaval
Yeah. But how we see privacy is that privacy is transparency and control. What means this for me? Transparency. For me, privacy is first transparency. To know which companies hold my data, what they are doing with my data and control is okay to to start doing some actions to control that. So. If I want to go to the TV and put my face. Okay, I'm deciding to do that. It's not that. Oh, I'm not now a privacy person. No. If you decide to do that. Okay, say with social media before, for example, with some Instagram, it was not possible to do. And like for your profile to secure your profile and like lock it so other people will not see it. So those are some small things that shows that you can start controlling your, your and your privacy. We need much more, especially from those companies. Yeah, that's some example,

Artem Daniliants
Rodrigo. Can I ask as a technical person? You said integration with one line of code. And right away I'm like, how is that possible? Because data might be in many different places, right? Data can be in my own database, data can be in MailChimp, it can be in in maybe Google Analytics, maybe less so, but still. So how how does it work? Like, what's the inner working of the service? Perfect.

Rodrigo Irarrazaval
Good question. So what we do to start is we make websites privacy compliant with all regulations around the world, such as GDPR, Europe or Ccpa in the US and other regulations. So how we do that with one line of code, you create an account with our work in our website, with our our platform. You put your website. What we will do is we will scan all your cookies and tracking systems of the website. We will categorize that we will create a cookie policy in more than 24 languages and we will create this cookie banner. Once you put that line of code in your site, it's not working. And how we do. To. We complied with our regulation. We created a dynamic banner. This means that this banner will adapt to the user's region. This means, for example, if someone enters from Spain or from the EU from the same plane, the person will see what is called a banner. It's a banner with certain specifications comply in Spain. But if someone entered from California, it's completely different banner and different technology does not work. Or someone from Argentina lived in Argentina. So that's another banner. So we have a dynamic solution to adapt to any regulation. So that's like our first solution. And it's one line of code really simple. And of course, and you can edit those things because sometimes some lawyers say, okay, I want that this type of fighter in this in this country or in this US state. And the second thing, what you're saying is we have a certain solution to help you to delete users data. So if someone asks you, Hey, please leave my data, we have a solution very similar to Sapir. We do is we connect to different systems. So with one click you can delete the data from that. Users from, as you said, from MailChimp, Salesforce, HubSpot cetera. And for that you don't need to. Any line of code. You just have to integrate with our system through OAuth or API. So just put some credentials in a secure way. You will connect to those systems and allow with the need a user state.

Mikael Hugg
Well, we are located in Europe, so we have GDPR and, and you know, we here in Europe we are pretty. Careful about our data and we don't want to give it to anyone. But there's a lot of people also here in Europe, they say that, well, I have nothing to hide, so why would I care? You know what doesn't matter to, you know. Who cares if people have my data? So what do you say? What do you say to these of people? Why it's important that people should have and right to delete their data, what they was what's being collected?

Rodrigo Irarrazaval
Wow. Perfect. Good question. So, uh. First. When I say privacy, I say it's like the transparency and control. It's like you have the option. If someone doesn't, it's not like, Hey, everyone have to do it. You deserve the option to do. And so the first thing I would start by deleting your data is something very good. It's something they recommend, especially from those services that you don't use. Yes, that will limit third parties to have personal data to potentially avoid some scams. So that's the first thing. Or also to avoid people from stealing your identity for other usage. So that's our recommendation. If you don't use a service like to ask to delete your personal data. And in case of cookies, a lot of people ask me the following Should I accept cookies? Reject like I always accept and I always say the same. Okay, it's your option. Cookies are not like good or bad. And I always give some examples like there's four main categories of cookies, the necessary cookies. Those are the ones that always work in the website that are distasteful, such as Google. We analytics that is so Google can know more about the people who enter to their website, Google Analytics, than its marketing cookies such as Google ads or Facebook ads or LinkedIn ad. Those are examples of the cookies that when you enter to a website, you will be tracked and you will see more and more ads. That's the specific cookies that people ask Should I accept or should I reject? If I looking for a flight from Madrid to London, then see a lot of ads everywhere from flight to Madrid to London. So some people say, I don't want that because they continue, continue and show me ads. But other people say, okay, I prefer to say to see flight ads and I am not I don't know.

Mikael Hugg
I always, for example, maybe you don't have anything like not irrelevant ads is not problem itself, you know. I mean, like it's it's all right to see also relevant ads.

Rodrigo Irarrazaval
So it's it's it's been previously I worked on a company at Skyscanner similar to Sculler but in in in LatAm.

Mikael Hugg
Yeah.

Rodrigo Irarrazaval
And one of the things that is very important is like to set up correctly the ads. And one of the things you like, for example, if you are looking for a flight, we have to try to understand if you then bought a flight or not because it's very annoying, like, okay, stop showing me this app, already bought my ticket. I'm not going to fly twice to London in this week. Um, but that's an example. That's an example. So people show are good or bad. So depending on what you prefer is for more targeted ads. Are not. They in privacy will believe that it's like election like to have option accept order to reject. But this doesn't mean like oh yes, I always accept cookies. I'm like a bad person or I'm doing things, but now not doing anything. But you are deciding that you don't care to see very targeted ads, and that's an election of yourself. And if you decide that, that's okay.

Artem Daniliants
So if you think about it now, there has been a push for migrating from cookies to, for example, device fingerprinting or, you know, now for example, you have Google tag manager that is server side so that you can actually run things on the server where the visitor cannot really see any interaction with cookies and so forth. So companies are trying to combat GDPR and, you know, laws that restrict cookies. So what do you think when, you know, cookies will not be needed when Google Analytics for, for example, can detect you by using fingerprint printing and whatnot? So how how like the future looks like?

Rodrigo Irarrazaval
So one of the things that we have seen said is that it's not correctly to say or salt. We say the word cookie banner, but it's more like a tracking banner. Yes. Because these famous cookie banners, what they do is they detect and they stop or they block tracking systems. This is very important because they are not only cookies, they're also iframes are also other things. Yes. And this is very important to understand because if you say, okay, this is not a cookie bar, this is a tracking banner and it doesn't matter if it's now a cookie or if it's Google support, we will changing everything to something that's called Google for. Doesn't matter because another type of of tracking system will be implemented in a certain way. And so you companies will always need in a certain way the consent and the permission of the user. We will see how this evolve. We will see especially how Google new features evolve, but at the same time as we. Talk about this about Google the same time Google is launching a Google concept mode and is they wait, like, how do you integrate Google with content banners? And so of course that banner is the correct, I will say, the correct a free word to describe this technology. So you think that it will continue to evolve? Of course, the companies that can move faster will give a better solution to their, um, to their users, to or to the companies. But I don't believe that content banners will disappear.

Artem Daniliants
So if I can ask one more question before you jump in. So. So the thing is, is that what do you say to people who just say, let's install AdBlock and let's install, you know, tracking like preventing add ons for Firefox Chrome and just forget about it. Like not care about anything, just kill all the tracking, every single cookie that tracks you and just not worry about it too much.

Rodrigo Irarrazaval
I believe that. That's great. And again, it's like a specific election of these people. It's like, I don't want to be tracked. I don't want to choose this and I will choose. And and it's very important for companies such as another one that to be sure that when com when a person uses this specific technology that the website doesn't break it goes. That's super important. Our solution or any solution of our competitors. We have to be very sure that when it's implemented on the website, if the if the user doesn't accept or reject or if there is an ad block to be sure that the website works smoothly and without any problem. And that's very, very important. This is an it's a specific election of the user. And and again I say we'll see. And in the case of privacy, there's different type of companies. In our case, we have more a company that says, okay, let's give the users election to choose other one other companies such as DuckDuckGo that I really love. It's like, no, we don't want to generate any data and we are going to create a browser like without and think it's great. And the combination of the two that I've been using because I also well, I think me, me and all of them, we both are. Uh, pretty deep in in tech and all that stuff.

Mikael Hugg
So I've been using that other golfer for some years and also I've been using brave browser for it. But then now, just like maybe a couple of months back, I just returned back to the Chrome. Just because Dr. goes search even though it's all right. But yeah, it's still, you know, when you have the cool kids then you actually get more relevant search results and which just makes the life so much easier. But but I absolutely what is the no fires protector what you have here that is interesting?

Rodrigo Irarrazaval
Good question. So one of the things that we realize is that like somebody with GDPR and other regulations, but there's no official certification, if someone says, Oh, you will be certified by GDPR, that's a lie. And. Happens a lot in the market. There's no official certification of any type of government that you are compliant. So and what we give our solution is very technical. So mostly developers, designers, technical teams are the people who implement illow. So the one of the main questions is okay and compliant like. I am certified and what we say, okay, there's no official certification, but we can give you a certification of illow. Yes, we can certify that. We say that your website is pricing compliant and to show you how much we we believe in this and to show you that you can you can have more peace of mind if you have any. Fine we will take. So in that way what we generate is what trust in our technology. Second thing is that to show, especially for example, in the US, that there's more regulation now per state, that we will be updated 24 seven because if there's a new regulation, we want to implement it also because we don't want to pay also fight. You will you will not have to pay it. But we don't have we don't want to pay neither. So that's like an incentive, especially for our tech teams and our legal team to be 24 seven updated and especially peace of mind. So that designer, dot developer, dot product manager can tell to their CEO, to their founder, to their director, Hey, I'm using our technology, we are compliant and if we have any problem, we will not have to pay a fine.

Artem Daniliants
So what do you say to companies that small companies specifically, who say it's too expensive, too difficult? I don't care. Like, what can they do to me? Like I don't want to provide. Right, to, you know, be forgotten. I don't want to put cookie banners because, for example, when it comes to GDPR, it's not like somebody is checking every single website, you know, in Europe and making sure that everything is compliant. It's more like if somebody complains, then I think you have six weeks to remedy the situation if then if you don't do it. So a lot of companies, I will be honest, a lot of my clients just say I will take the risk. Who cares? So what do you say to companies like that?

Rodrigo Irarrazaval
What they say to them is, first, their complaints very complex. Yes, and I understand. So I really want say I don't want to do it. I talk with some lawyers and they want to charge me $20,000. Like it doesn't make sense for a small company. So the first thing they will say is you can start. You can start with like in our in our case, $10 per month. And the most important thing is that what we always say is like, your website is like your house. Yes. And it's the way how your users know you. And it's very important. When you are building your house, when you are building your company in the outside to be very nice. Beautiful. Yes. We know as I especially myself as a founder, that in the inside of your house, in the inside of our company, sometimes everything is a mess. We are still continue building, trying. But to the outside you come to show you very professional. And in this case, that's the outside of the house and that's your website. And so, for example with illow what we do is like we keep that first layer of price that you need the concept banner and the policies and the right to be forgotten. So with that, you are showing your users that you are respecting their privacy and then you grow. You can implement all the other things that you will have to implement in the future. Um, but that's very important to start. And so that's our recommendation. Uh, so first thing that because to comply with users to start complying in a easy way and then you can take other and do other things for GDPR if you want first. And the third thing is we are seeing some changes in the mind of the people. So at the beginning there, similar to Should, if I'm a company, should I protect the ecosystem? At the beginning companies didn't care really like, oh, like I cannot like do things change how I produce things. I will lost money, I will lose more money. Why should they do it then new regulations appears. They say, okay, maybe I will do it. Then files appeared and they start saying, okay, I have to start taking care of the world. And then the people start saying, Hey, you cannot do whatever you want. Like you cannot produce, produce and produce without taking care of the world. And now, for example, in some cases I have seen some companies that sells bottles of water that they say, hey, for each bottle of water that you buy, we will plant a tree. So in this case, being friendly with the ecosystem is an advantage.

Mikael Hugg
Yes.

Rodrigo Irarrazaval
And same with privacy. The richer and with privacy. We are seeing that it's happening the same. Like if you see the the last ads of Apple, they are not selling their iPhone saying, hey, we have the best camera, the best screen, the best apps. That was before. Now they are saying iPhone is privacy. Last ads of iPhone talks about their even more um and are also features of their language is like iPhone is privacy and they're trying to sell that and and as more companies see that this is an advantage as customer service as quality of your product as pricing now privacy is an extra and will depend if you believe in this or not. But I believe that this will move forward, forward a more people. We will take care about this. Uh, so you should implement it also from an vantage point.

Artem Daniliants
So I think this is a really good introduction and a really good overview of your product. Maybe before we wrap up, maybe you could, you know, showcase, demo your product a little bit, maybe in a few minutes just to understand how it works. Because when you talk about GDPR and privacy and compliance, it's very hard to actually, like, visualize. What is it that you actually offer?

Rodrigo Irarrazaval
Yeah, absolutely. And even more, I always say all companies in a presentation when you talk are great and all companies in a spreadsheet are unicorns, but then you really have to see if the product. So this is the main screen. So the first thing is that we have a dashboard. Yes. With an integration process. So what we do is once you create an account, you will put your website, we will scan everything and you will see this integration process. This is to help you to see the steps that you have to do to complete to be fully integrated with IBM. So you will see that you have here in red some things to do. Example in this case to integrate the binary. Yes. So this is the code that you have to copy and to put in your in your website. Really simple. You got to put it through Google tag manager even. And also we have a plugin for WordPress. So this is very simple step. Then you have the customization. For simulation. The first thing that we have is a multi language. Multi language means that the person who visits to a website will see this cookie banner in his browser's language. And we have more than two different languages. So this is the first step of transparency. So you don't have to build it in English or Spanish or in French. It's already automated. Then we believe in the UX. We believe that privacy should not be ugly. If you have an amazing website, you deserve an amazing privacy solution so you can change the format of the banner. This is the one that I'm more, I'm more like and you can change all the colors. Also, you have more. You can put your the specific color of your company. For example. I will change it here. These are some examples. Then you have the widget. The widget is this is here, this circle. You can choose to have a widget or not, or you can change even more like the type of widget that you like. I will choose this GDPR. Um, you can change this text. Very simple. So. We just put one test here and you will see how it changes really, really fast. And then so we have different dynamic systems. The first is the language, and the second thing is the banner. So our banner is dynamic. This means that we have different type of banners. So this is this is the banner reject bottom, accept bottom semicolon. Permission. Yes, I really accepted that speaker. That's why it's this way. It's. Custom permissions or the details of the cookie. So this is like the famous GDPR banner? Yes. It includes it includes a cookie policy. Also the cookie policies in 24 languages. Also, if you add new cookies, we will. We will edit the Google policy 24 seven. And this is the Global Runner. This is the one used where there are no very specific regulations, such as in Europe. Yes. So there are relations, but it's not like very clear. So in this case, you don't have the reject bottom. So. With this is more easy to get more concise. And then you have the famous US opt out. But yes, this is used for California is really different. Let me proceed. Um, so in this case, cookies are always collected, but in California you are able to. Choose this option and to opt out. Yes. And what is very powerful from our solution is the banner by region in the bottom by region. What we do is that. You can see which type of banner will be shown, in which countries or in each state of the example in the US. So this is very powerful because you will adapt to each regulation automatically and you can change this because sometimes it happens like for example, if you're an agency, you have 30 customers and one customer have a lawyer that says, No, we want like in all these countries to use GDPR like we want in Australia to use GDPR. Okay, no problem. You can change that. Or in some cases we have like, no, we have our customer. Most of our customers are in Florida and they want like a very strict also technology Victoria. So you can add Florida here for example, and choose the type. I think that I already added Florida and you can choose the here you already are in before the type of partner that you want for. So this is very powerful, especially for agencies that they have to manage 30, 40, 50 customers. Each one. Sometimes they ask the specific things No, I prefer this or I prefer the other thing. So this will allow you to not to implement or buy different technologies, but all which is one just ideal. And you can manage everything here like in one platform so you can choose, um, different website. Um, we have the station. So these are all the cookies that the website has we categorize. Automatically you can change the classification. Sorry. And we have the cookie cutter in the log. This is very important to prove. Uh, that they complained? Yes. So this is an example of how people interact with the. And then we have the policies. So as I mentioned, you can you have a cookie policy. If you don't want to use our policy, you can add your own cookie policy. You just put your the link to your policy and the banner will change that link policy. The same you can use your privacy policy and link it, or you can use a privacy policy. It will take you to the five minutes to to complete because it will ask you some questions and we that will create your privacy policy also insert into different languages. And so that's for the consonant. For the cookie solution. Yes. And then what? We have the right, what we call privacy up ups. That is like this form where people can request their data. And with just one click if you want, you can add this form to the cookie banner. Let me show you. Well, this looks. This is of course an extra customization, but if you choose for the form to be included, a link that says My right will appear when people click here, what they will see is a this form. Uh, where they can complete and ask different data rights, such as data deletion. When people complete these, we will verify the user's email and then you will have a dashboard platform with all the request of the users. So this is an example in our case with 100% integration, the process. So you are sure that everything. Fine. And you are protected, Of course. Yeah.

Artem Daniliants
Looks very thorough.

Mikael Hugg
Yeah. Now that I know that, I can actually see that thing on now when I'm comparing, you know, when I was doing my research before this interview, I was thinking about it's just another cookie consent banner and, and pretty expensive one because there's cheaper ones as well. But now that I actually see that it's not just the batteries, it's the it's the whole different kind of software. And so now I understand the, the pricing stuff. Now it feels like it's pretty appropriate. Only thing is that we as Europeans, because we have a ton of different languages, so we would basically all need to have the pro at least because there's the multi language option.

Rodrigo Irarrazaval
Yeah.

Mikael Hugg
So it's always a minimum of $44 per month. So then again it, it goes a bit high, but I mean I think this is just, you know, as far as my experience, this is this seems to be the best and most thorough banner. Service but I've ever seen. So yeah, it's pretty good. And of course we're learning a lot of our customers. So we tend as we launch there it is that as we launch more and more features like other features, we start adding it to like cheaper, let's say, tiers. It's very common, like if we launch like. It's our features that we want.

Rodrigo Irarrazaval
Yes. Then to start adding other features, such as maybe multi language in the the ten here. So that's something that we do a lot. At the beginning, okay, we have these features. Let's try to differentiate as more and more and more we start like also adding other ones already just to the to the lower tiers. And yes, I'm something that we're getting a lot of traction, especially from agencies, mostly because what we have seen is that. They create a website. They build amazing websites. Then they don't want to build a white cookie banner like Square and say Windows 98 doesn't make sense for that. Second thing, to manage all the websites in in one place. We also have roles and permissions so you can give specific access to your to your customer, to specific website so they can not see all the platform, but only their own website. And also we have a great scalability in pricing technology. This means that we have some agencies that are telling us, Hey, I have. For example, one has a 90 websites and tells us I want 1000 for next year. How this will scale. And we have like a mix of the pricing. We have a way where you will pass list for each domain while you scale so you will not have to pay $10,000 for our technology.

Mikael Hugg
Yeah, that will be pretty expensive.

Rodrigo Irarrazaval
Yeah. And the other thing that we have also is like we have an API. So the API also allows you if you have 1000 website, integrate those 1000 website with our technology in a couple of minutes. So that's how also we are growing a lot with hosting companies, agencies that want to scale from a technology technology point of view, but also from a pricing point of view. So okay, want to scale, but assure me that I will implement this pretty fast and also let me know. I don't want to spend a lot of money.

Artem Daniliants
Yeah, that makes a lot of sense. And before we wrap up, Rodrigo, you mentioned that you live in Argentina, right?

Rodrigo Irarrazaval Ah, yes. Yes. So I'm. I'm based in China. Yes. But I'm always visiting our office, mainly in between Spain and also going a lot smaller office in Miami.

Artem Daniliants
So how big is your company? How many clients you have so far? Like, like, how far are you in your journey?

Rodrigo Irarrazaval
Um, very good question. So we have a little more than 4000 clients around the world. 44% of them are in Europe, 33% are in the US and 7% in Brazil. And then we have the other ones all around the world. We have customers in maybe not correct in 67 countries in this moment. Yeah, we are ten people in the companies in the company plus a consultant. So especially from legal point of view, growth and other things, we use a lot of consultants. Yeah. We don't believe like more people is better, but in this moment we're trying to be very efficient in that way, have the best consultants for specific things, but we prefer like a very solid team and move faster. We deploy new features in our weekly basis. So that's something which is changing so much, so much. We launched new features in our weekly basis and that's what we believe are differentiator.

Artem Daniliants
That's awesome. That's really great. That's really great. Thank you so much for taking the time talking to us today. It was truly a pleasure to learn about your company and about yourself. Now that you have demoed the product, I think we both understand it much better and people watching the podcast will probably realize how much value add this service brings. So thank you so much. And yeah, we will definitely be taking a look with Mikhail, you know, and maybe using it in our future project. Looks awesome.

Mikael Hugg
Awesome. Yeah, it looks amazing.

Rodrigo Irarrazaval Guys, thank you very much for this invitation. And I'm here for any question, anything that you need. Thank you.

Mikael Hugg
That's lovely.

Artem Daniliants
Thank you very much. Thank you.